This is another PR in a Box Module all business owners should have. A Press Kit is your lifeline to free publicity. It should be well-organized and comprehensive. This Module provides extensive Press Kit development tips, uses, and samples. It provides buzz-word definitions, photo hints and formatting pointers. The most successful online and offline businesses out there have fantastic, detailed and accessible Press Kits.
"When it comes to Press Kits, PR in a Box creator Melissa McAfee really knows how to attract media. Melissa's strategies and advice on how to hit the market effectively were valuable, helping bring Sharkwater to the masses, and enabling media to cover us."
Rob Stewart, Executive Producer and Director
Sharkwater
If you're looking for a full service public relations firm, we can be reached at MJM Communications.